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UMortgage Launches Tempo Lead Tracker for Smarter Lead Management

Published: October 14, 2025

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UMortgage Launches Tempo Lead Tracker for Smarter Lead Management

PHILADELPHIA, PA., October 14, 2025 — UMortgage today launched the Tempo Lead Tracker, a new feature within its proprietary sales performance and productivity app, Tempo. This feature is designed to help Loan Originators (LOs) organize new leads, stay proactive with outreach, and convert more opportunities into funded loans.

Built to turn daily actions into measurable results, the Lead Tracker gives LOs a clear, step-by-step path from first contact through loan submission. Leads are automatically organized into three brackets: New Leads, Credit Pulled Leads, and Pre-Approved Leads. Built-in timers, guided touchpoints, and client journeys prompt timely follow-up, provide scripts to guide conversations, and ensure a consistent & straightforward client experience.

When a lead moves from credit pull to pre-approval, for example, a three-week clock helps the LO prioritize outreach to move the file forward; once pre-approved, a new timer encourages momentum toward loan submission and setup.

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“With Tempo, we’re focused on empowering our users to build strong relationships and expand their pipeline with a data-driven approach to lead conversion,” said Sean Grapevine, UMortgage VP of Product and Tempo project leader. “Our entire platform is designed around simplicity and accountability, ensuring that every action leads to meaningful results.”

How Tempo’s Lead Tracker Works:

  • Simple Pipeline Views: Automatically organizes leads into New Lead, Credit Pulled, and Pre-Approved brackets, providing LOs with a focused view of their leads.
  • Time-Bound Progress: Built-in timers help LOs prioritize specific leads at different stages of the process, from lead generation to loan submission, with specific cadences to advance each lead to the next stage.
  • Guided Journeys: Integrated playbooks provide touchpoint reminders, scripts, and next steps at each stage to increase engagement and conversion.
  • Accountability Features: Leaderboards, streak tracking, and activity scoring make consistent follow-up visible and rewarding.
  • Integrated by Design: Lead Tracker complements the Tempo Relationship Tracker, which blends user activity with LOS data to identify high-value referral partners and next-best actions.

“Tempo’s Relationship Tracker answered, ‘Which activities matter most to generate more referrals from agent partners?’ Lead Tracker answers, ‘What should I do next on every lead, and when?’” Grapevine said. “Together, they create a closed-loop system for generating new leads, deepening those client relationships from day one, and moving files to the finish line quickly.”

If you’re a mortgage professional interested in accelerating your business’s growth with the power of Tempo and the rest of the UMortgage platform, follow this link and sign up for our upcoming Loan Originators Powered by UMortgage call.

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NewsOctober 14, 2025
UMortgage Launches Tempo Lead Tracker for Smarter Lead Management
PHILADELPHIA, PA., October 14, 2025 — UMortgage today launched the Tempo Lead Tracker, a new feature within its proprietary sales performance and productivity app, Tempo. This feature is designed to help Loan Originators (LOs) organize new leads, stay proactive with outreach, and convert more opportunities into funded loans. Built to turn daily actions into measurable results, the Lead Tracker gives LOs a clear, step-by-step path from first contact through loan submission. Leads are automatically organized into three brackets: New Leads, Credit Pulled Leads, and Pre-Approved Leads. Built-in timers, guided touchpoints, and client journeys prompt timely follow-up, provide scripts to guide conversations, and ensure a consistent & straightforward client experience. When a lead moves from credit pull to pre-approval, for example, a three-week clock helps the LO prioritize outreach to move the file forward; once pre-approved, a new timer encourages momentum toward loan submission and setup. “With Tempo, we’re focused on empowering our users to build strong relationships and expand their pipeline with a data-driven approach to lead conversion,” said Sean Grapevine, UMortgage VP of Product and Tempo project leader. “Our entire platform is designed around simplicity and accountability, ensuring that every action leads to meaningful results.” How Tempo’s Lead Tracker Works: Simple Pipeline Views: Automatically organizes leads into New Lead, Credit Pulled, and Pre-Approved brackets, providing LOs with a focused view of their leads. Time-Bound Progress: Built-in timers help LOs prioritize specific leads at different stages of the process, from lead generation to loan submission, with specific cadences to advance each lead to the next stage. Guided Journeys: Integrated playbooks provide touchpoint reminders, scripts, and next steps at each stage to increase engagement and conversion. Accountability Features: Leaderboards, streak tracking, and activity scoring make consistent follow-up visible and rewarding. Integrated by Design: Lead Tracker complements the Tempo Relationship Tracker, which blends user activity with LOS data to identify high-value referral partners and next-best actions. “Tempo’s Relationship Tracker answered, ‘Which activities matter most to generate more referrals from agent partners?’ Lead Tracker answers, ‘What should I do next on every lead, and when?’” Grapevine said. “Together, they create a closed-loop system for generating new leads, deepening those client relationships from day one, and moving files to the finish line quickly.” If you’re a mortgage professional interested in accelerating your business’s growth with the power of Tempo and the rest of the UMortgage platform, follow this link and sign up for our upcoming Loan Originators Powered by UMortgage call.
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